LEVIS / McCann

Client: McCann

Brand: Levis

The director sought to highlight the strong connection between the passionate characters in this Levi’s campaign. We composed a simple, heartfelt love song with a sweet, memorable melody that captures their bond and journey through the decades. The visual metaphor of removing layers of clothing—from the early 19th century to the present—reflects the evolving intimacy of their relationship. Our music adds warmth and depth, enhancing the storytelling and resonating deeply with the campaign’s message of enduring, authentic human connections.